

International photo exhibition "Accessible environment for all" (online format) 2020
For the first time Nizhnekamsk is hosting a large-scale international project in the framework of cooperation between the Swedish Institute, the ANO to support creative initiatives "O.K.N.O." in Kazan, "House of folk art" Nizhnekamsk and ANO "Rubaha" for people with disabilities. The exposition of works “Access Ability Beyond physical
environments” by Swedish photographer Markus Marcetic and his Russian counterpart Alexey Kostromin. 20 photos introduce visitors to the exhibition to people with disabilities living in Russia and Sweden. Each photo is accompanied by the story of the hero. These are stories by Russians and Swedes about their lives, how society accept them, their achievements, goals and dreams. Among the heroes are athletes, writers, programmers, priest and journalists. The idea to illustrate the life path and achievements of people with disabilities came from Swedish photographers. Since 2015, the exhibition travels to cities of Russia (Moscow, Cherepovets, Pskov, Veliky Novgorod, Arkhangelsk, Kaliningrad, St. Petersburg, etc.), it is shown in Georgia, Turkey, Brazil and the UAE. The collection in each city is complemented by new stories of local residents. It is a great honor for "Rubaha" to become a part of this exhibition and to present photos of our city residents - young and bright, purposeful and active - heroes of our photo project "Shadow". “This exhibition is evidence that its authors are not in words, but are actually promoting the principles of humanism and tolerance. This exhibition is about the fact that all people are special, everyone has their own opinion, views and interests. These photos give people with disabilities a chance to believe in their abilities," said Swedish Consul General Erik Hammarskjöld at the opening of the exhibition in Pskov in 2015. Giving everyone a chance to be seen and heard is one step towards the goal. And the goal is simple - to enable people with special features in development to live a decent life. They fight for this equality.
Nora Alström

Nora is 16 years old, and one day she'll win the Paralympics. She's been swimming since early childhood, and she's been competing since the age of 5. "I'm doing a great job," she said, and she probably has medals to back that up. Nora also plans to become an interior designer, and she enjoys learning. Nora and her best friend Irma often spend time shopping, going to the cinema or just staying home and listening to music. She wants to start doing street dancing.
Sarah Shamloo

At 21, Sarah published her first novel by Gloria, written in the style of a Gothic novel. Sarah is part of the feminist community that publishes books. She plays the flute, teaches people to read and write in Braille, and dedicates all her free time to art and culture. She earns part of her income from literary studies.Sarah lives in an apartment with a guide dog.
The girl is frustrated that she never knows if she will be allowed into the theatre, a concert or even a cafe, as Swedish anti-discrimination laws do not apply to guide dog owners. But she prefers not to dwell on her vision problems because there are so many reasons to be happy in life!
Kenneth Ostrand

Kenneth is a man in his 50 years old who always sees the sunny side of life. He works in a fast food restaurant and loves to communicate with people - both customers and colleagues.
When Kenneth was seven, a brain tumor stopped him growing. The tumor also caused his puberty to begin as a child. Since then, he has had his share of discrimination, but that never stopped him from fighting for the goals he wanted to achieve. Working, gardening and knitting are some of the things he is particularly proud of. Despite his severe dyslexia, he learned to read and write; he only does this by holding the text upside down.
Olga Popovskaya

Olga lives in a quiet district of St. Petersburg, in a small apartment on Novoizmaylovsky Avenue, which she loves to walk on, which she knows very well and which is very beautiful. She has never seen him. At school she was always told that blind people in Russia have three ways - to become a teacher, a lawyer or a masseuse.
She chose the latter and for 20 years now she has been working only with children whom she loves very much. She says that they, especially the youngest ones, always reciprocate her. Much because they don't know about her illness, and it's much easier this way.
Olga loves jazz, reads detective novels, loves perfumery and once a month goes to the bathhouse with her family and friends. Together with her husband they bring up her daughter Arina, who is taught to be independent from childhood. Olga considers this to be very important: only this is the only way to live - counting on yourself and no one else.
When Olga was born, on her grandmother's advice she was named after an angel who now helps her. She calls herself a lucky man. The only thing she lacks for happiness is her own house, where she would do everything with her own hands and arrange everything as she wants - every detail, every little thing. It would be a very cozy and beautiful house.
Yuriy Kuznetsov






